The SageAge Blog: Expert Insight into Senior Living
The information, insight and expertise you need to succeed are right here, at your fingertips. With new blogs posted on a regular basis, this is your source for fresh ideas and proven strategies.

Growing Knowledge to Gain Leads Part 2: Get Smarter with Surveys
In Part 1 of this series, we discussed how our mystery shopping service can help you gain insight into the ...

Growing Knowledge to Gain Leads Part 1: Utilizing Virtual Mystery Shopping Calls
Even though 2020 has been filled with uncertainty and upended many things about life as we know it, it’s ...

How Boomers Are Changing How Senior Living Is Marketed
August is Boomers Making a Difference Month – and considering all the differences boomers have made in our world ...

37 Years and 37 Pieces of Sage Advice
2020 has had a lot of … well, let’s just say interesting occurrences. For us at SageAge Strategies, we have an ...

Utilizing Digital Marketing to Promote Virtual Events
Virtual happy hours. Virtual movie date nights. Virtual home tours. “Virtual” is definitely the cultural buzzword ...

Staying Together, Virtually: The Benefits of Connected Technology for Seniors
One of the great ironies of the COVID-19 pandemic is that we’re more physically isolated than ever ... yet, for ...

Sensitivity and Sales: How to Strike the Right Balance
“Change is the only constant in life.”
- Heraclitus
A year ago, could you have imagined the state we are ...

The Future Is Now: Virtualizing Your Marketing to Keep Growing
There’s a great quote by psychologist Abraham Maslow (of Maslow’s hierarchy of needs) that’s been on our minds ...

Paper or Pixels? Why Going “Old School” with Your Surveys Can Pay Off in Today’s Digital World
We don’t need to tell you how important surveys are to the senior living business – and to business in ...

Your Closet Isn’t Big Enough to Hold My Pain: New Insights into Successful Senior Living Sales
As Vice President of Consulting for SageAge and author of SageAge's popular GROW sales training, Deborah ...

The Power of Copywriting: Counting Down the Top 10 SageAge Blogs of 2019
“Good copywriting is an incredibly powerful tool for anyone in the senior living marketing space,” says Karole ...

A New Year: Fresh Start for Your Senior Living Marketing Strategy
That “new car” smell. Scooping into a freshly opened jar of peanut butter. Stepping onto new-fallen snow. What’s ...