Why Your Senior Living Brand Matters
Brand Power: Why Your Senior Living Community Needs a Strong Identity
What does “brand” mean to a senior living ...
Marketing and Branding Blogs
Strategic Sub-segments for Targeted Messaging and Campaigns
At SageAge, we know that seniors aren’t all the same, and neither are the people who help them make decisions
Programmatic Advertising: Revolutionizing Senior Living Ads
Discover how programmatic advertising enhances senior living marketing and improves engagement with targeted strategies.
Direct Mail Success in Marketing: Stand Out and Drive Leads
Boost your marketing with effective direct mail! Discover top strategies to create memorable campaigns that drive leads and engagement. Contact SageAge today!
How To Have a Successful Photo and Video Shoot
Discover key tips for planning and executing a successful photo and video shoot for your senior living community. Learn how to select the right residents or paid talent, create a relaxed atmosphere, and handle unexpected challenges.
Branding for Seniors
Discover innovative branding for seniors and how this can help your senior living community stand out from the rest.
Essential Elements to a Successful Senior Living Website Design
Are you struggling to generate leads or convert website visitors into residents for your senior living ...
SMS Strategies: Engaging Residents for Event RSVPs
In today's digital age, where staying connected is important, SMS marketing has emerged as a powerful tool for ...
“That’s Not What Your Girlfriend Says!” What Betty White and Snickers Teach Us About the Value of Brand Positioning Strategy
It’s that time of year again – Super Bowl weekend! We’re guessing that, like millions of Americans, you trotted ...
How Storytelling is Boosting Engagement and Sales in Senior Living Today
From early childhood, we’ve learned about the world around us through stories. They provide us with information ...
Why Your Senior Living Marketing Message Must Be Generational
Unlike marketing low-calorie meals to the weight-conscious, or luxury automobiles to higher-income individuals, ...
Opening the Heart: Why Emotionally Evocative Messaging Works for Senior Living Communities
As we’ve noted previously in our senior living blog, the emotional environment in which your message to older ...
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