Senior Living Market Research Experts
SageAge is a highly respected leader in retirement and senior living market research, strategic marketing, and sales consultation services. For over 40 years, we have partnered with retirement living and senior lifestyle clients across the country who desire to efficiently and effectively assess, introduce, market, and ultimately successfully achieve desired sales and occupancy goals.
SageAge provides comprehensive services including new development consultation, project feasibility assessment and market research, strategic planning, marketing and sales planning and implementation, sales training, as well as full-service lead generation services for all types of senior living communities.
SageAge is a highly respected leader in retirement and senior living market research, strategic marketing, and sales consultation services. For over 40 years, we have partnered with retirement living and senior lifestyle clients across the country who desire to efficiently and effectively assess, introduce, market, and ultimately successfully achieve desired sales and occupancy goals.
SageAge provides comprehensive services including new development consultation, project feasibility assessment and market research, strategic planning, marketing and sales planning and implementation, sales training, as well as full-service lead generation services for all types of senior living communities.
Real-World Knowledge. Reliable Results.
Our market research services are a bit different from those offered by typical firms. With our deep understanding of the senior living industry, we apply real-world knowledge to project assumptions and approaches, providing our client-partners in the senior care and senior living markets throughout the United States with both realistic and actionable findings and recommendations.
Our services include:
Market Feasibility Studies & Demand Analysis
We offer several different levels of market feasibility and demand analysis studies to meet your immediate needs for your new development project.
Competitive Analysis & Mystery Shopping
Whether you are looking to assess the effectiveness of your own sales team or find out where you community fits in the market from a pricing or sales perspective, we’ve got you covered.
Consumer Research
From new product development to resident satisfaction or simple lead generation, we offer survey and focus group efforts to accomplish your specific research goals.
Consumer Targeting & Profiling
Looking to better understand and define your customer to refine your marketing efforts and more effectively target your audience? We can help.
Strategic Marketing & Sales Assessments
Is your community struggling from a sales perspective? Our comprehensive assessments can help identify challenges in your sales and marketing department and pinpoint key areas for improvement and opportunity.
Lead Generation & Creative Services
Market study complete, plans finalized, and ready to bring your community to market? In addition to senior housing market research services, SageAge also offers full-service senior living lead generation and marketing support and services.
Our Approach to Market Research
Over the years, SageAge has become a trusted provider of market feasibility and demand analysis services in the senior living industry. This is not only because we deliver quality reports, but also because we have earned a reputation for accurate market data and assessments, complemented by expert recommendations that lead to successful organizational growth and/or development.
We look at market assessments a little differently than typical market research firms. Because we know and intimately understand the senior living industry, as well as work side by side with operators to help brand, market and fill units, we apply this real-world knowledge to our approach, providing our client-partners with both realistic and reliable assessment results.
All our team members who work on our market research projects – including our mystery shoppers – have years of senior living and senior care experience behind them. This brings a whole different level of understanding to market research. We aren’t just research people; we are senior living professionals who do the research and run the numbers.
Although the decision to proceed with a project is ultimately that of our client-partners, we are not afraid to provide recommendations that may challenge current plans and/or thought processes. As a market research consultant, we believe our job is to provide our client-partners with the information and insights to make the most effective decisions possible.
Our Clients
SageAge provides market research services to senior living providers nationally. Over the past few years, our market analysis clients have included the following organizations, among many others.
- 12 Oaks Senior Living
- Arbor Company
- Artemis Real Estate Partners
- CERTUS Senior Living
- Clangston Investment Group
- Diakon Senior Living
- Freedom Management Company
- Friendly Senior Living
- Holy Family Senior Living
- Kendal Communities
- Miami Jewish Health System
- Obie Companies
- Presbyterian Senior Living
- Presbyterian Homes
- Senior Services of America