The SageAge Blog: Expert Insight into Senior Living
The information, insight and expertise you need to succeed are right here, at your fingertips. With new blogs posted on a regular basis, this is your source for fresh ideas and proven strategies.

Market Research Series: The Data You Need – In-Market or Desktop Study?
We’re excited to continue our market research series today with a discussion of the different types of research ...

Market Research Series: Market Research – More Than Demand
It’s no secret that the team here at SageAge Strategies places a significant amount of value on the insight and ...

Creating Senior-Centric Design: Color, Contrast & Sizing
When you talk about tech and design, you probably think first about a younger crowd, right? After all, they were ...

Using Market Research to Laser Target Your Demographic Audience
You and your team work hard every single day to provide a valuable service to your residents and their loved ones. ...

Expanding Services To Meet Demand
For most businesses, performing consistently at the same level month over month, year over year, isn’t enough. ...

Selling Your Story: Developing Compelling PR
You know as well as anyone that your community, from the residents and their families to the staff, is chock full ...

Save the Date – Planning for Effective Mail Drops
On our blog, we talk quite a bit about the opportunities that the internet and digital media has created in terms ...

Defining Your Lead’s Unique Buying Journey
Your prospective customer has a need. You have a product or service that meets their need. They hand over a check ...

Dynamic Email Marketing for Better Customer Experience
If you’ve ever received a handwritten note of thanks, you know that the written word is far from a dead ...

Creating a Seamless Brand Experience, Online and Offline
With all the buzz around online, digital marketing, it’s easy to lose sight of more traditional – but still very ...

How to Improve Your Direct Mail Strategy Through Database Analysis
You may think you know your target audience, but if you’re not taking advantage of database analysis, you might be ...

How to Bridge the Gap Between Print and Online Media
Before the advent of digital media, it could have been said that advertisers and marketers had a pretty ...