The SageAge Blog: Expert Insight into Senior Living
The information, insight and expertise you need to succeed are right here, at your fingertips. With new blogs posted on a regular basis, this is your source for fresh ideas and proven strategies.

Our Senior Living Consulting Expertise Continues to Grow!
We Are Pleased to Welcome Jennifer Lottis, Senior Living Marketing & Sales Consultant
Our professional staff ...

Using Market Research to Laser Target Your Demographic Audience
You and your team work hard every single day to provide a valuable service to your residents and their loved ones. ...

Expanding Services To Meet Demand
For most businesses, performing consistently at the same level month over month, year over year, isn’t enough. ...

Why Online Lead Nurturing Is NOT Optional
The word “nurture” probably conjures up a few different images, depending on your own personal experience. For ...

Selling Your Story: Developing Compelling PR
You know as well as anyone that your community, from the residents and their families to the staff, is chock full ...

Save the Date – Planning for Effective Mail Drops
On our blog, we talk quite a bit about the opportunities that the internet and digital media has created in terms ...

Keep It Clean: Focus on Clutter-Free Design
For many industries, design has gone from a sole department, and even an afterthought, to an extremely critical ...

Defining Your Lead’s Unique Buying Journey
Your prospective customer has a need. You have a product or service that meets their need. They hand over a check ...

Market Research for Better Planning: A Case Study with Clarity Pointe
The idea that a single initiative could give you and your team answers about everything from proper pricing models ...

Dynamic Email Marketing for Better Customer Experience
If you’ve ever received a handwritten note of thanks, you know that the written word is far from a dead ...

The Importance of Audience: Effective Daypart Targeting
In years past, advertising – or, at least, choosing where to advertise – was a pretty simple task because there ...

Creating a Seamless Brand Experience, Online and Offline
With all the buzz around online, digital marketing, it’s easy to lose sight of more traditional – but still very ...