The SageAge Blog: Expert Insight into Senior Living

The information, insight and expertise you need to succeed are right here, at your fingertips. With new blogs posted on a regular basis, this is your source for fresh ideas and proven strategies.

Integrated Marketing Series: Mix Your Media Channels, but NEVER YOUR MESSAGE! (2 of 6)

Integrated Marketing Series: Mix Your Media Channels, but NEVER YOUR MESSAGE! (2 of 6)

Not many years ago, building and marketing strategy was simple and clear cut. The number of marketing channels ...
Integrated Marketing Series: What is Integrated Marketing? (1 of 6)

Integrated Marketing Series: What is Integrated Marketing? (1 of 6)

If you are like most senior living communities today, you have a website presence that serves as a first point of ...
“Remarketing”: An Innovation that Keeps Your Brand Working Overtime and Your Prospects Engaged

“Remarketing”: An Innovation that Keeps Your Brand Working Overtime and Your Prospects Engaged

In a given month, how many senior living “shoppers” visit your website, but for whatever reason — lack of time or ...
How Memory Care Training Boosts Your Quality and Powers Your Brand

How Memory Care Training Boosts Your Quality and Powers Your Brand

Do your caregivers know what stimuli can trigger difficult behaviors and can they respond appropriately?Can they ...
Simply Irresistible: How to Create Winning Blog Titles (and Content) that Provide Value for Customers and Results for Your Community!

Simply Irresistible: How to Create Winning Blog Titles (and Content) that Provide Value for Customers and Results for Your Community!

Like preparing a gourmet meal, creating a winning blog begins with knowing which ingredients will achieve the most ...
Market Feasibility and Demand Analysis: Helping Senior Living Communities Make the Right Decisions for Growth

Market Feasibility and Demand Analysis: Helping Senior Living Communities Make the Right Decisions for Growth

In our increasingly competitive and challenging senior living industry, making the correct strategic decisions and ...
Competitive Analysis and Mystery Shopping: Keys to Sharpening Your Strategy and Boosting Your Appeal in the Marketplace

Competitive Analysis and Mystery Shopping: Keys to Sharpening Your Strategy and Boosting Your Appeal in the Marketplace

In today’s fast changing and increasingly competitive senior living marketplace, what you don’t know CAN hurt you. ...
Are These Common Obstacles Hurting Your Sales Growth?

Are These Common Obstacles Hurting Your Sales Growth?

A strong sales team working in conjunction with an effective marketing plan is an essential ingredient for your ...
Do You Only Ask for a Gift Once a Year?

Do You Only Ask for a Gift Once a Year?

Many senior living organizations have an annual appeal. They ask their residents, families, volunteers and friends ...
Senior Living Marketing: Videos Can Boost Your Website and Your Brand

Senior Living Marketing: Videos Can Boost Your Website and Your Brand

As senior living communities seek effective ways to “make their case” to aging senior adults and their adult ...
Is Your Website Helping You Grow?

Is Your Website Helping You Grow?

In an increasingly competitive senior living space, Community Administrators need to challenge themselves with ...
Senior Living Communities: The Antidote for Death by Loneliness?

Senior Living Communities: The Antidote for Death by Loneliness?

Loneliness kills!It’s true. Recent scientific studies have demonstrated beyond any reasonable doubt that ...

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