No one would argue the fact that effective lead generation and sales funnel management leading to new sales are the lifeblood of any senior living community today. Absent a continuous stream of new prospects and potential purchasers, even the most reputable and...
Senior Care
Sage Spotlight: “The Longest Day” and Abe’s Garden’s Role in Advancing Memory Care Innovation
June 21 is a very important date for all of us at SageAge Strategies and our many memory care client-partners nationwide. The date marks the Summer Solstice, the celestial event that the Alzheimer’s Association® has chosen to recognize The Longest Day® and an...
We Proudly Welcome Tom Senger – Another Outstanding Addition to the SageAge Strategies Executive Team!
SageAge Strategies is pleased to announce the addition of experienced senior living marketing and planning executive Tom Senger as Vice President of Business Development. In this key role, Tom will work closely with the leadership of our new and existing...
Top Reasons Senior Living Communities Should Blog in 2018
The latest numbers are in. And what they say is that blogging should be an integral part of your senior living community’s overall lead generation and social media strategy. Why? Because blogging can make a measurable difference in your senior living community’s...
5 Proven Engagement Marketing Strategies that Boost Senior Living Leads
We all know that personal engagement is a key ingredient for effective lead generation in the senior living space. The connectivity of your content and how it resonates with your prospects’ needs and life circumstances is a priority whether your target audience is...
Post Harvey-Irma Wake Up Call: Is Your Disaster Plan Ready to Roll?
You don’t have to live in the hurricane belt to be prepared for extreme emergency scenarios and have a plan in place to overcome them. Disasters come in many forms – natural and man-made – and can strike with little or no notice to you and your residents. Tornadoes,...
Using Post-Purchase Surveys to Improve Marketing Efforts
A lot of the tips and techniques you find about improving your marketing relate to the actions you and your team take in order to raise awareness and ultimately turn a prospect into a paying customer. From social media to paid advertising, direct mail to email...
Market Research Series: Implementing Strategic Recommendations
We’ve spent a considerable amount of time sharing our ideas and insight into why market research makes sense for virtually every business, no matter what your challenge. At this point, we hope we’ve at least piqued your curiosity! Market research, when done right, can...