With today’s ever-growing digital marketing technologies and social media applications, there are now a variety of proven ways to grow your organic search results, interest in your community and quality leads for your sales funnel. Blogging is one of them – and...
SageDigitalWorks
7 Hot Content Tips for a Page One Search Ranking
Today, search engine optimization (SEO) algorithms continue to evolve and technology is playing an ever-increasing role in our digital world. For senior living leaders, it can be difficult to keep track of what is most important for maximizing your brand and...
SageAge Strategies and Client-Partners Recognized with Nine 2015 National Mature Media Awards
SageAge Strategies and our client-partners have once again been honored with a prestigious national award for excellence in senior living marketing, and strategic growth initiatives. In the 2015 National Mature Media AwardsSM competition SageAge and several of our...
9 Tips for Creating Landing Pages That Can Make Your Sales Take off!
The term “landing page” is widely misunderstood in today’s world of digital marketing – not to mention in the senior living industry. Worse yet, its critical role and value in the lead capture and prospect conversion process is often disregarded or marginalized… big...
SEO Benefits of One Site vs. Multiple Sites
Developing an SEO strategy that optimizes both your brand and community locations in the Search Engine Results Page (SERP) is paramount to your company’s digital marketing success. Whether your company operates three communities or 50+ communities, it’s important that...
Get Engaged: Why Social Media Is Essential for Growing Your Community
Today, if you are not fully engaged in social media, you are very likely missing the boat – a boat full of prospects who are seeking senior living options with which they can feel engaged and connected. More specifically, you are missing an ideal opportunity to create...
Life Enrichment Shouted Out Loud! How Social Media Brings Your Community to Life
When consumers and prospective customers in your draw area hear your community’s name, what immediately comes to their mind?Do they think of a vibrant, socially engaging environment where residents are having fun and actively involved in a variety of enjoyable...
The Seven Essentials of Top Performing Websites in 2015
Today, virtually every credible, growth oriented senior living community has its own website. Very simply, it is part of the price of admission if you seek to compete successfully in the marketplace, attract new residents and achieve an adequate bottom line.What Your...
The Power of “UX”: How User Experience Techniques Can Transform Your Website and Boost Your Leads
Does your website provide your prospective customers with the most pleasant user experience possible? Does it connect with them on a human emotional level and create a positive vibe about your senior living community? Does your site have the “curb appeal” and visual...
Content Marketing and Social Media: Tips to Pump Up the Volume on Your Blog Performance
Online marketing experts continue to rate blogging as one of the most effective tactics for engaging customers and boosting your brand visibility and value in a meaningful, customer-centered way. Today, many communities have joined the crowd and now post blogs on...