CRM Integration for Seamless Lead Follow Up
No matter your role in the customer relations process, whether you’re a sales manager, CEO or somewhere in ...
Social Media and Online Blogs
Why Customer Reviews Have Become so Important in the Senior Living Industry
Years ago, before we had the internet to offer an endless number of options for researching a product or service, ...
5 Proven Blogging Tips to Grow Your Site’s Traffic
With today’s ever-growing digital marketing technologies and social media applications, there are now a variety of ...
7 Hot Content Tips for a Page One Search Ranking
Today, search engine optimization (SEO) algorithms continue to evolve and technology is playing an ever-increasing ...
9 Tips for Creating Landing Pages That Can Make Your Sales Take off!
The term “landing page” is widely misunderstood in today’s world of digital marketing – not to mention in the ...
SEO Benefits of One Site vs. Multiple Sites
Developing an SEO strategy that optimizes both your brand and community locations in the Search Engine Results ...
Optimize Your Traditional PR by Taking It Online
When senior living providers ask us which form of public relations is best suited to their target audience (i.e., ...
Get Engaged: Why Social Media Is Essential for Growing Your Community
Today, if you are not fully engaged in social media, you are very likely missing the boat – a boat full of ...
Life Enrichment Shouted Out Loud! How Social Media Brings Your Community to Life
When consumers and prospective customers in your draw area hear your community’s name, what immediately comes to ...
5 Ways “Pay-Per-Click” Ads Can Improve Your Conversions and ROI
Today, there are an increasing number of highly sophisticated marketing tools and techniques that are changing the ...
The Seven Essentials of Top Performing Websites in 2015
Today, virtually every credible, growth oriented senior living community has its own website. Very simply, it is ...
The Power of “UX”: How User Experience Techniques Can Transform Your Website and Boost Your Leads
Does your website provide your prospective customers with the most pleasant user experience possible? Does it ...