SageAge Strategies is pleased to announce the addition of experienced senior living marketing and planning executive Tom Senger as Vice President of Business Development. In this key role, Tom will work closely with the leadership of our new and existing client-partners to analyze their operating environments, assess priority needs and opportunities, and provide cost-effective solutions for business success.
Helping Our Clients Optimize Current Business and Identify New Opportunities
Tom’s goal is to fully develop the market potential of each senior living community by optimizing their lead generation, growth capacity and profitability within the context of their respective missions to serve senior adults.
In addition to addressing current market needs, Tom will also work in concert with senior living leaders to identify legitimate opportunities for market expansion and future growth using his proven skill set in the areas of planning, research, operations, finance and marketing.
An Exceptional Record of Success in Senior Living Growth
Tom brings to SageAge Strategies over 11 years of executive-level expertise in growing both market share and profitability for senior living communities. Prior to joining SageAge, Tom served as Executive Vice President of Marketing for a prominent senior living provider located in the southeast US. In that role, he oversaw the company’s in-house marketing team and was directly responsible for the sales and marketing efforts for the organization’s nine continuing care retirement communities across the region. Reporting to the CEO, Tom was also actively involved in the day-to-day operations and management of the parent company, as well as their individual CCRCs.
In total, Tom has over 35 years’ experience in positions of increasing authority in business development and marketing that include the highly competitive, consumer-packaged goods industry and the advertising industry, where he was founding partner for a full-service ad agency.
A graduate of the University of Tennessee, where he received his Bachelor of Science degree and majored in Marketing, Tom is an enthusiastic, action-oriented leader who has an outstanding record of achieving business results through positive relationships, effective strategy and superior marketplace execution and performance.
Please join us in welcoming Tom to the SageAge family! We know you will enjoy working with him.
SageAge Strategies: Mature Market Growth Experts
Operating exclusively in the unique senior living and senior care space, SageAge Strategies has been solving problems and finding innovative solutions to the needs of growth-oriented senior living and senior care providers nationwide for over thirty years.
With experienced subject experts focused on lead generation, census enhancement and the primary drivers of senior living growth and profitability today, we specialize in best-practice strategic growth planning, digital marketing, social media and blogging, market research, integrated marketing, direct marketing, branding, website optimization, sales training and creative services — all designed to enable senior living organizations to achieve census growth in existing markets while creating opportunities in profitable new ones.
SageAge Strategies has consistently demonstrated its leadership in the senior living and senior care profession through both our client-partners’ results and the numerous industry honors and recognitions we have received.
Learn more today about our award-winning growth services by calling or emailing Tom Senger at 704-619-9337 / firstname.lastname@example.org.