In her new role, Erin will be helping with new business development efforts as well as assisting President Faith Ott and Executive Vice-President Melinda Schmitz with special projects, client communications and overall day-to-day business operations
In addition, Erin will be serving as Senior Project Manager for our client-partners and supporting our Senior Consultants in the areas of strategic planning, branding, marketing, sales and advertising.
Erin says, “Working for a Fortune 500 company for the past 15 years in a highly competitive industry provided me with a wonderful opportunity to hone my marketing, planning and project management skills. Now, I’m very excited to join SageAge Strategies and devote all of my energy to a profession devoted to making people’s lives better. I look forward to working with our client–partners and helping them to succeed and grow.”
Erin brings an extensive background as the Director of Marketing for a large global industrial products company. While there, she led and managed all aspects of their corporate marketing operations, which resulted in increased website traffic, leads and quote requests.
A highly effective marketing professional, Erin possess exceptional marketing, planning and writing skills. She has an outstanding history of demonstrated expertise that includes:
- Developing annual marketing and media plans and budgets, including complex project planning
- Planning and implementation of websites, online initiatives and digital marketing plans, including pay-per-click (PPC) advertising, search engine optimization (SEO), social media, email marketing and direct mail
- Producing sales promotion materials and highly engaging PowerPoint presentations
- Rebranding of the entire company and all aspects of their public face
- Developing a custom application to work with hundreds of leads per month and deliver them automatically to a global sales force
- Conducting customer surveys and outreach activities
- Planning and coordination of trade shows and prospect follow-up
An honor student throughout her higher education,Erin graduated cum laude from American InterContinental University in Illinois where she received her Bachelor of Business Administration with specialization in marketing and enterprise management. Prior to receiving her BA, she attained an Associate of Applied Science Human Services degree from Pennsylvania College of Technology, an affiliate of Penn State University.
Please join us in welcoming Erin Wall to the ever-growing SageAge family. We look forward to great things from Erin on behalf of our clients as she applies her proven talents to help provider communities achieve their growth goals.
About SageAge Strategies
Operating exclusively in senior living and senior care, SageAge Strategies has been solving problems and finding solutions to the needs of growth-oriented senior living and senior care providers nationwide for thirty years. With experienced subject experts focused on the primary drivers of senior living success today, we specialize in strategic growth planning, market research, best-practice sales and marketing, social media, direct marketing, branding, website optimization, online marketing, sales training and creative services — all designed to enable senior living organizations to grow sales in existing markets while creating a presence in profitable new ones. As one of INC. Magazine’s fastest growing private companies in America, SageAge Strategies has consistently demonstrated its leadership through our client-partners’ results and industry acclaim.