SageAge Names Karen Nelson Crolius Senior Vice President of Business Development

Jun 18, 2012 | Updates about SageAge

For over 25 years, SageAge has been a valuable resource for marketing, consulting and training services for senior living providers. And, we just keep bringing more value to our clients. To boost our already extensive experience in this dynamic and challenging market, we are pleased to announce that Karen Nelson Crolius has joined our team as Senior Vice President of Business Development.

Karen’s addition to our team elevates our specialized expertise to new heights.

Karen has devoted 20-plus years to the senior living industry as a senior healthcare executive focusing on both operations and sales and marketing program management. Her experience is impressively vast and diverse, working with both for-profit and not-for-profit sectors of senior housing, including continuing care retirement communities, assisted living and independent living rental, memory care and skilled nursing and rehabilitation centers. She has also been responsible for the development of ancillary healthcare services and programs including Alzheimer’s care, home heath and hospice. She brings extensive knowledge in the home care industry, both in the certified and private duty sectors. Her roles have ranged from regional to divisional to Vice President executive levels in operations, development and sales and marketing.

Throughout her career, Karen has established a proven record of success in coordinating start-up and expansion initiatives within risk-prone, competitive and/or emerging markets. She is adept at ground-up development, needs assessment, long-/short-term strategizing, asset and manpower utilization, staff assembly and otivation, sales/marketing/public relations program orchestration and financial/information system administration. Her impressive knowledge is complemented by her dedication and commitment to helping our clients achieve success.

Whatever your current challenge – census, sales, marketing, training, staffing, operations – SageAge offers proven solutions to meet – and even exceed – your desired outcomes.

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